WHO WE ARE
In today’s marketplace, creativity is linked to innovation. A valuable and sought-after skill.
We are a diversified creative agency with roots in marketing and events, we express our love for creativity through an understanding of the needs of our clients and develop customized solutions for each project. Our dream is not to build another agency But rather to build a creative tribe. That produces work that is A.R.T. We are a proudly African agency that understands and is the African consumers and how to make your brands A.R.T.
Marketing creative has been associated with the words and pictures that go into advertising campaigns. But marketing, like other corporate functions, has become more complex and rigorous. Marketers need to master data analytics, customer experience, and product design these days.
So ask yourself? Do these changing roles require a new way of thinking about creativity in marketing and advertising. What makes us different? We are here to change perception, The services we offer are national.
Ideas and the possibilities transfer to all aspects of Marketing and Advertising and open doors to new unfolding opportunities.
At the crux of business today, creativity is one of the most desirable attributes in a modern career. Innovation is a much-coveted capability that many businesses seek.
The output from creativity by its people–in other words, for companies to innovate, you need smart creative individuals or partners.
TODAY, CREATIVE MARKETERS NEED TO OPERATE MORE LIKE ENTREPRENEURS, CONTINUOUSLY ADJUSTING TO SUSTAIN “PRODUCT OR MARKET FIT.”
The competitive advantages of African owned run businesses is that, unlike their foreign counterparts, they understand the purchasing decisions of the world’s more than 5 billion low-income consumers, which gives them a competitive edge. African entrepreneurs understood the world’s poor and their untapped buying power. Companies on the continent are learning how to serve these consumers while making money in the process.
Our passion is bigger than our fears. This is the mantra that we live by and a mantra that fuels our thinking. We are smart creatives Coined by Eric Schmidt & Jonathan Rosenberg in the book – “How Google Works”