Google Adwords

Why Google AdWords?

Why Google AdWords? Google AdWords is an advertising service by Google that allows businesses to display ads Google and its advertising network. AdWords is one of the most effective methods of advertising. There is a reason why Google AdWords is the marketing tool of choice for most marketers. Because it allows for very precise targeting…

What you need to know about SEO

What you need to know about Search Engine Optimisation Search Engine Optimisation (SEO) is defined as the activity of making sure that a website can be located on search engines for words or phrases that relate to the website’s offering. As Adam Audette said, “The days of SEO being a game outsmarting algorithms are over.…

Marketing Myths

5 Online Marketing Myths Debunked

5 Online Marketing Myths Debunked To get the most value out of your marketing efforts we will look at some prominent online marketing myths. Tony Zambito said, “Instead of using technology to automate processes, think about using technology to enhance human interaction.” When it comes to online marketing, it is very easy to forget that…